Global Pickleball Apparel Market Sees Explosive Growth: Reaching $2 Billion in 2034

As you swing your racket on the court, you may not realize that the quick-drying top you are wearing is actually at the center of a global market storm.

According to the latest "Global Pickleball Apparel Market Report (2025-2034)", this sub-industry consisting of comfortable fabrics, professional tailoring and sports aesthetics is growing at an unprecedented rate. The market size in 2024 is US$700 million and is expected to grow to US$2 billion by 2034, with a compound annual growth rate of 11.3%.

In short: Pickleball is hot, and so are the uniforms.

Who is buying? Who is wearing? Who is "planting grass"?
Female players, holding up half the sky
In the gender classification, women's clothing accounts for as high as 48.9%. Not only because of the continuous increase in female participation, but also thanks to the brand's precise control of female version and functional details - do you think pink is enough? What they pursue is "both dink and Instagram photos".

Professional players raise the ceiling of equipment
57.1% of the market share comes from "professional standard" uniforms. As pickleball becomes more competitive, more and more players prefer clothing with "high-performance indicators" such as perspiration, UV resistance, and four-way stretch. Functionality is surpassing pure beauty.

Most purchases are made online, and the top category is "tops"
In terms of sales channels, online retail accounts for 63.4%. Players are keen on the convenience of "buying new season performance clothing with just one click", and can also quickly compare styles, ratings and wearing effect pictures.

From the product perspective, tops account for 42.6% of the market share, becoming the most critical category. The reason is very direct: people sweat a lot when playing basketball, so they change tops frequently and pay the most attention to them. Lightweight, quick-drying, sun-proof... You may not realize it, but brands are secretly rolling inward.

Who is leading the way? From Franklin to Lululemon, giants are making all-out efforts
The market leaders include not only traditional sports giants such as Franklin, Adidas, Nike, and Under Armour, but also professional brands focusing on pickleball such as Selkirk, Onix, and Gamma.

In March 2025, Skechers teamed up with professional players Tyson McGuffin and Catherine Parenteau to launch a joint clothing series, the "Viper Court Pro 2.0" sneakers and the "Courtside Tank" vest, stepping into the track of integrating fashion and actual combat.

As early as 2024, Lululemon cooperated with Life Time Club and became its official clothing partner, directly implanting yoga aesthetics into the court to create a set of full-scene equipment that can be used for dink or shopping.

New trend: environmental protection + technology = the future
The green trend is sweeping the sports circle, and pickleball is no exception. Recycled polyester, non-toxic dyes, organic cotton and other materials are entering players' wardrobes. At the same time, "smart jerseys" have also surfaced - clothing with embedded temperature sensors and motion tracking modules is in the testing stage. In the future, you may not rely on your senses to judge your status, but on T-shirts to tell you "you should take a break."

In addition, personalized customization has also become a trend. From customizing names and team logos to choosing fabrics, cuts, and colors - this is not just clothes, but also your style statement.

Which markets are the hottest? North America is firmly in first place, but don’t ignore the emerging markets of Australia and Canada
North America still leads with a market share of 50.6%, and a market value of US$350 million in 2024, thanks to 4.8 million active players and a sound retail system;

The number of fans in Australia will double from 4,000 to 9,000 in 2023, and the market potential should not be underestimated;

The number of players in Canada will increase from 1 million to 1.37 million between 2022 and 2023, becoming the next "blue ocean" for clothing brands to compete for.

Although Europe, Asia, Latin America, the Middle East and other regions started late, they are also rapidly narrowing the gap through community events and festival promotions.